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McDonald's Revenue Fall Short of Expectations

McDonald's Revenue Fall Short of Expectations

What to Expect from McDonald's in 2025?

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Genuine Impact
Feb 14, 2025
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Genuine Impact - Because your money deserves better
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McDonald's Revenue Fall Short of Expectations
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  • McDonald's Q4 Slip-Up: Targets missed amid fierce price wars and a food safety scare.

  • What to Expect from McDonald's in 2025?

  • Bite-Sized Economics: The Big Mac Index turns our favourite burger into a tasty lesson in global currency comparisons.


McDonald's Q4 Slip-Up

This week, our favorite McDonald's🍔 released its Q4 and full-year financial report for 2024.

Mc Donald's Q4 results came in a bit under par—$6.39B in revenue versus the expected $6.45B, and adjusted EPS of $2.80, shy of $2.84. While 🌍 global same-store sales crept up by 0.4%, 🇺🇸US sales took a 1.4% hit, thanks in part to an unfortunate E. coli outbreak last October.

For the full year, McDonald's reported revenue of $25.92 billion, up 1.7% YoY, while net income fell 3% to $8.22 billion. The stock gained over 2% in premarket hours on Monday. Hopes rose due to improved confidence in food safety and new product offerings.

  • Global comparable sales: +0.4% (full year -0.10%)

  • Consolidated revenues: flat (full year +1.7%)

  • Consolidated operating income: +2% (full year +1%)

  • Diluted EPS: $2.80, +1% (full year $11.39, -1%)

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